April 24-26, 2026
4415 Granite Drive, Rocklin, CA
Join us for three days of exclusive sales, free workshops, and expert demonstrations!
Expo Highlights
- Representatives from all major brands in-store
- Free classes and workshops led by industry experts
- Exclusive event sales available only twice a year
- Cash4Cameras buying event all weekend
- Expert advice and hands-on demonstrations
Anniversary Weekend Sales
Some deals are too special— we cannot share the juicy details online. If you have questions, visit or call!
Canon
We pay the sales tax
(Exclusions apply)
Fujifilm
Exclusive event
bonus savings
Lumix
Exclusive event
bonus savings
Nikon
We pay the sales tax
(Exclusions apply)
Sigma
Exclusive event
bonus savings
Sony
Exclusive event
bonus savings
Laowa
Exclusive event
bonus savings
OM System
Exclusive event
bonus savings
Viltrox
Exclusive event
bonus savings
And Many More!
Click to view all our anniversary sales ↓
Event Schedule
1 Friday, April 24th
10:00 AM - 6:00 PM
Brand representatives • Free classes • Exclusive deals • Cash4Cameras (10-5)
Class Schedule:
Panoramas and More (Canon) • 1:30-3 PM
Dog Action Photography (Sony) • 4:00-7:00 PM
2 Saturday, April 25th
10:00 AM - 6:00 PM
Brand representatives • Free classes • Special offers • Cash4Cameras (10-5)
Class Schedule:
Wildlife Storytelling (Nikon) • 10:30-11:30 AM
Advanced Macro Photography (Laowa) • 12:00-1:30 PM
Action Photography (FUJIFILM) • 2:00-4:30 PM
Studio Photography Intensive (Sigma) • 3:30-5:30 PM
3 Sunday, April 26th
10:00 AM - 2:00 PM
Brand representatives • Free classes • Final day for anniversary pricing
Class Schedule:
Effie Yeaw Photowalk (Tamron) • 8:30-10:00 AM
Vintage Portrait Workshop (Sigma) • 11:00 AM-1:00 PM
The Art of Video Production (Tamron - Charley Voorhis) • 11:30 AM-1:00 PM
Cash4Cameras Buying Event
Friday & Saturday, 10:00 AM - 5:00 PM
Turn your used gear into cash! Bring equipment for instant offers. Choose cash value OR get cash value plus 10% to spend in-store!
Featured Classes
Nine classes now fully scheduled - click to register:
